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Construction Podcasts: 

Marketing & Sales Strategies in Between Job Sites

Builder Funnel Radio is a podcast designed to bring you bite-sized sales and marketing strategies that you can quickly implement into your company’s plans. 

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Our goal is to keep you up to date


As marketers specializing in the home building and remodeling industries, our goal is to keep you up to date on the state of home builder marketing and provide tips and advice to help your business grow.

During each podcast episode, you’ll be joined by your host, Spencer, and a rotating crop of dedicated marketing experts, each specializing in a particular facet of the home building and/or remodeling industries.

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Your Host

Spencer Powell

Spencer is the Inbound Marketing Director at Builder Funnel. Since 2010, he’s been building out a proven model and system that has helped generate thousands of leads for his clients. He specializes in helping home builders and remodelers bring their websites up to speed – not only building traffic but focusing on lead conversion and ROI. In addition to helping the construction industry, you can find him at a nearby Chipotle about 3 times a week.

BUILDER FUNNEL RADIO

Builder Funnel Radio Episodes

20November

BF Radio - Construction Family Business (2)

How to Get Family Business Owners Aligned

Episode 28

44:06

17November

ep115-podcast-512x512-op2

Episode 115: 2020 State of Remodeler Marketing Report

Episode 115

25:46

16November

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Taylor's finale; Biden's effect on construction, employment, and more

11/16/20

9:45

10November

Episode 114: Marketing, Sales, Project Management

[Growth Series] Marketing, Sales, Project Management

Episode 114

13:06

9November

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Election updates, Movember, and the latest housing stats

11/09/20

11:52

6November

Building a Family Business #27 The Five Fundamental Building Blocks of Strong Family Business

The Five Fundamental Building Blocks of Strong Family Business

Episode 27

42:16

3November

Episode 113: How to Use BIM Modeling to Differentiate Yourself

Episode 113: How to Use BIM Modeling to Differentiate Yourself

Episode 113

48:59

2November

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Border wall contractors in limbo, second wave impacts construction

11/02/20

11:35

30October

Building a Family Business #26 Is COVID-19 Killing Small Businesses

Is COVID-19 Killing Small Businesses?

Episode 26

40:29

27October

BFR 112 square gold

[Growth Series] What I Learned After Spending $30K in 60 Days on Facebook Ads

Episode 112

29:28

26October

The Construction Cut with Taylor Rennick on Builder Funnel Radio

100 lawmakers caution on lumber prices, plus: the rise and fall of DIY

10/26/20

10:37

23October

BAFB 25

How to Build Your Residential Construction Company to Sell, Part 2

Episode 25

45:05

20October

ep 111 gray

[Growth Series] How to Recruit & Keep Great Construction Professionals w/ Shawn McCadden

Episode 111

39:11

19October

The Construction Cut with Taylor Rennick on Builder Funnel Radio

30-year mortgage rate plummets, commercial construction stalls

10/19/20

10:47

16October

BAFB 24 square

How to Build Your Residential Construction Company to Sell

Episode 24

40:18

13October

ep110 square (gold)

[Growth Series] Building Your Own Marketing Asset vs. Renting

Episode 110

14:59

12October

The Construction Cut with Taylor Rennick on Builder Funnel Radio

Trade Council scandals & post-pandemic office spaces

10/12/20

12:05

6October

How to Grow a $30M+ Home Service Business w/ Tommy Mello

How to Grow a $30M+ Home Service Business w/ Tommy Mello

Episode 109

47:18

5October

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Special Episode- Breaking Down the State of Remodeler Marketing in 2020

10/5/20

32:26

29September

ep 108 square (gold)

[Growth Series] Outlook on Demand for Remodeling, New Housing and Digital Trends

Episode 108

33:44

28September

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Trio of positive news for construction industry, COVID-19 fines begin

9/28/20

8:55

25September

BAFB 23 Square

Opportunities COVID-19 Is Creating for Residential Construction

Episode 23

36:12

22September

How to Brand Your Local Construction Business w/ Dave Miles

How to Brand Your Local Construction Business w/ Dave Miles

Episode 107

44:22

21September

Mastering Facebook Marketing for Remodelers Episode 6

Facebook Ads for Beginners

Episode 6

51:48

21September

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Phoenix construction booms while rest of metros lag, employment up

9/21/20

8:25

18September

BAFB 22 Square

Does Work-Life Balance Exist for Construction Businesses?

Episode 22

51:08

17September

Mastering Facebook Marketing for Remodelers Episode 5

Is Your Facebook Page A Sales Funnel?

Episode 5

35:50

15September

Ep.106 with Spencer Powell

[Growth Series] Do These 5 Things to Build a Successful Construction Business

Episode 106

32:39

14September

Mastering Facebook Marketing for Remodelers Episode 4

Facebook Boosting for Beginners

Episode 4

32:49

14September

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Builder confidence highest since '08, contractor buys yacht with PPP

9/14/20

10:19

11September

BAFB 21 Square

Hard Business Lessons Learned So You Don't Have To

Episode 21

46:47

10September

Facebook Insights and Why They Matter

Facebook Insights and Why They Matter

Episode 3

26:15

8September

Episode 105 Lindsay & Paul Colwell

Staying Ahead of the Curve w/ Lindsay and Paul Colwell

Episode 105

42:35

7September

Mastering Facebook Marketing for Remodelers Episode 2 Artwork

Deciphering Your Target Audience

Episode 2

27:23

7September

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Skilled labor reaching 'near-crisis' level, lumber adds $14k per home

09/07/20

11:13

4September

Start Your Own Company Board and Set Goals During COVID-19

Start Your Own Company Board and Set Goals During COVID-19

Episode 20

47:42

1September

Ep. 104 with Spencer Powell

[Growth Series] Do You Have a Process for Generating Leads Consistently?

Episode 104

18:48

3September

Mastering Facebook Marketing for Remodelers Episode 1 Artwork

Top 3 Tips for Optimizing Your Profile

Episode 1

33:16

31August

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The housing market is 'on a sugar high' as new home starts go up 23%

08/31/20

12:09

28August

Create Your Fortress Balance Sheet

Create Your Fortress Balance Sheet

Episode 19

46:51

25August

Episode 103 Bryan Sebring

Content Marketing for Remodelers & Other Monetization Models w/ Bryan Sebring

Episode 103

40:44

24August

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Special Episode- The Benefit of Internships with Danielle Russell

08/24/20

21:36

21August

Using Leverage and Managing Liquidity

Using Leverage and Managing Liquidity

Episode 18

51:17

18August

Ep.102 with Spencer Powell

[Growth Series] How to Think About Marketing & Sales

Episode 102

22:14

17August

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

What does a Biden Presidency mean for the construction industry?

8/17/20

12:09

14August

What Happens When Your Business Outgrows a Family Member?

What Happens When Your Business Outgrows a Family Member?

Episode 17

51:55

11August

Episode 101: Luke Summerfield

The Power of a Modern Website w/ Luke Summerfield

Episode 101

58:41

10August

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Top 10 cities for construction workers, Lowes and HomeAdvisor team up

08/10/20

10:45

7August

Do's and Don'ts of Family Business

Do's and Don'ts of Family Business

Episode 16

36:30

5August

Episode 100: 100 Hours of Growth

[Growth Series] 100 Hours of Growth

Episode 100

26:24

3August

The Construction Cut

New purifier blocks 99% of virus particles, record profits for home sellers

08/03/20

10:28

31July

Who Are Your Stakeholders and Why They Matter

Who Are Your Stakeholders and Why They Matter?

Episode 15

43:24

28July

Ep 99 Gut Check Leadership with Dustin Kaehr

Gut Check Leadership w/ Dustin Kaehr

Episode 99

49:27

27July

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Seattle's Climate Pledge Arena shines, construction costs decrease

07/27/20

11:04

24July

Opportunities Family Business Creates

Opportunities Family Business Creates

Episode 14

45:13

21July

Ep 98 Make Marketing People Actually Like

[Growth Series] Make Marketing People Actually Like

Episode 98

17:13

20July

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

MLS stadiums push construction industry forward, lumber skyrockets

07/20/20

11:09

17July

BF Radio - Construction Family Business (1)-3

Should my Business Consider an ESOP?

Episode 13

43:17

14July

ep97-podcast-512x512-op1-1

Recession-Proof Your Contractor Business through Branding w/ Tom Reber

Episode 97

41:18

13July

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Construction industry adds back 185,000 jobs, HGTV stars sued again

07/13/20

10:27

10July

BF Radio - Construction Family Business (1) (2))

Project Case Study: Continued

Episode 12

34:54

7July

ep96 business action steps to set up for covid-19 recovery

[Growth Series] Business Action Steps to Set Up for COVID-19 Recovery

Episode 96

19:58

6July

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

A new app for electronic symptom reporting, plus a $130.8b valuation

07/06/20

10:50

3July

BF Radio - Construction Family Business

Project Case Study

Episode 11

49:18

30June

Episode 95: Developing the Future of the Construction Workforce w/ Brandon Patterson

Developing the Future of the Construction Workforce w/ Brandon Patterson

Episode 95

37:54

29June

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Luxury home searches skyrocket, construction industry appeals to Gen-Z

06/29/20

11:26

26June

BF Radio - Construction Family Business-2

Real Estate Investing Metrics

Episode 10

48:42

23June

ep 94 Spending 0% on Marketing Is Not a Badge of Honor

[Growth Series] Spending 0% on Marketing Is Not a Badge of Honor

Episode 94

12:57

22June

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Construction productivity reaches pre-COVID levels

06/22/10

12:37

19June

BF Radio - Construction Family Business (1)-2

Owning Real Estate w/ Family

Episode 9

1:03:31

16June

ep 93

How to Interview an SEO Agency w/ Greg Bray

Episode 93

41:55

15June

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Blue-collar stigma fades, and a new program aims to promote diversity

06/15/20

11:11

12June

Ep. 8: Should You Always Be Looking to Grow?

Should You Always Be Looking to Grow?

Episode 8

56:03

9June

Episode 92: Too Many Leads?

[Growth Series] Too Many Leads?

Episode 92

16:12

8June

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

New home construction grows in rural areas as the market stabilizes

06/08/20

11:31

5June

HR Nightmares & How to Deal with Them

HR Nightmares & How to Deal with Them

Episode 7

51:40

2June

Episode 91 How to Implement a Virtual Selling Strategy for Your Construction Business with Bryan Kaplan

How to Implement a Virtual Selling Strategy for Your Construction Business with Bryan Kaplan

Episode 91

43:51

1June

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Remodeling projects go on, and a new app connects students to skilled trades

06/01/20

10:08

29May

Family Business Ep 6

How to Separate Family Life & Business Life

Episode 6

53:00

27May

Ep. 5 : Build the Next Generation & Prepare Future Leaders

Build the Next Generation & Prepare Future Leaders

Episode 5

1:08:39

26May

Episode 90 Power of Internet Marketing

[Growth Series] The Power of Internet Marketing for Construction Businesses

Episode 90

19:16

25May

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Home builder confidence is on the rise after a promising start to May

05/25/20

12:18

19May

Episode 89 How to Turn Your Construction Business into a Sellable Asset w/ Ken Parsons

How to Turn Your Construction Business into a Sellable Asset w/ Ken Parsons

Episode 89

44:34

18May

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Amid low inventory, home prices show 'no signs of buckling

05/18/20

14:30

15May

Ep 4. Building a Family Business

How to Grow Your Construction Business w/ Wes & Brooks Powell

Episode 4

1:02:00

12May

Episode 88 Practical COVID-19 Marketing Ideas for Remodelers & Builders-1

[Growth Series] Practical COVID-19 Marketing Ideas for Remodelers & Builders

Episode 88

21:02

11May

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

New home construction poised to be a"prime-recovery activity"

05/11/20

10:38

8May

BF Radio - Construction Family Business (2)

Balancing Risk Tolerance w/ Wes & Brooks Powell

Episode 3

1:00:54

5May

How to Improve Customer Experience with Ethan Beute

How to Improve Customer Experience in Your Construction Business w/ Ethan Beute

Episode 87

50:16

4May

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

05/04/20

10:38

2May

Gritting it Out During Covid-19 with Spencer Padgett

Gritting it Out During COVID-19 with Spencer Padgett

Featured Episode

46:21

1May

Ep. 2: Building a Family Business

Working with Family w/ Wes & Brooks Powell

Episode 2

51:08

28April

Episode 86 Should My Website Designer Know SEO

[Growth Series] Should My Web Designer Know SEO?

Episode 86

28:18

27April

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

04/27/20

12:41

24April

Ep. 1  - History of the Powell Family Business

History of the Powell Family Business w/ Wes & Brooks Powell

Episode 1

1:01:17

21April

Episode 85 How to Use Video Marketing in Construction with Logan Shinholser

How to Use Video Marketing in Construction w/ Logan Shinholser

Episode 85

33:16

20April

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Homes are selling online, and new guidance from OSHA on COVID-19

04/20

15:17

14April

Builder Funnel Radio Episode 84

[Growth Series] Business Action Steps During a Recession w/ Wes & Brooks Powell

Episode 84

37:50

13April

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The AGC gets a win in DC. Plus: how should COVID-19 get recorded?

04/13/20

11:57

7April

Know Your Construction Numbers with Leslie Shiner

Know Your Construction Numbers w/ Leslie Shiner

Episode 83

34:00

31October

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Construction Workers Express Concern and an AI App for Social Distancing

04/06/20

13:40

31March

Episode 82 - Core Values, Culture, & Team

[Growth Series] Core Values, Culture & Team

Episode 82

53:40

30March

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Will Home Prices Fall? Plus: Why Construction is Lobbying in Washington

03/30/20

11:01

24March

Episode 81 - Sales Strategies for Contractors w Mike Claudio

Sales Strategies for Contractors with Mike Claudio

Episode 81

41:20

23March

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

Remodeling Through a Recession- The Construction Cut with Taylor Rennick

03/23/20

14:50

17March

Episode 80 Display Ads & PPC vs. Content Assets (2)

[Growth Series] Display Ads & PPC vs. Content Assets

Episode 80

17:41

16March

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

03/16/20

11:49

13March

coronavirus and the remodeling industry

The Coronavirus - How You Can Be Part of The Solution AND Keep Your Pipeline Intact

Featured Episode

32:23

10March

Episode 79: Turning Internet Leads into Construction Sales with Leah Fellows

Turning Internet Leads into Construction Sales with Leah Fellows

Episode 79

38:31

9March

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

03/09/20

9:36

3March

Episode 78: Should Builders and Remodelers Be Podcasting

[Growth Series] Should Builders and Remodelers Be Podcasting?

Episode 78

23:40

2March

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

03/02/20

11:06

18February

Episode 77 Build Your Dream Team with Vicki Suiter

Build Your Dream Team with Vicki Suiter

Episode 77

42:43

24February

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

02/24/20

10:30

18February

From ME to TEAM: Lessons Learned from 10 Years Building & Leading a Team

[Growth Series] From ME to TEAM: Lessons Learned from 10 Years Building & Leading a Team

Episode 76

24:43

17February

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

02/17/20

11:42

11February

Episode 75 How Magleby Construction Is Succeeding with Vertical Integration

How Magleby Construction Is Succeeding with Vertical Integration

Episode 75

36:07

10February

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

02/10/20

8:24

4February

Episode 74 FAQ's About Auto Posting, Website Value, & Bad Reviews

[Growth Series] FAQ's About Auto Posting, Website Value, & Bad Reviews

Episode 74

13:38

3February

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

02/03/20

10:05

28January

How to Prevent Construction Fraud with Nicole Landau

Preventing Construction Fraud with Nicole Landau

Episode 73

38:16

27January

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

01/27/20

9:43

21January

Social Media for Branding vs. Lead Generation

[Growth Series] Social Media for Branding vs. Lead Generation

Episode 72

18:50

20January

The Construction Cut with Taylor Rennick on Builder Funnel Radio REVISED

The Construction Cut with Taylor Rennick

01/20/20

11:22

14January

Why is Blogging Important?

How to Start 'Edutaining' Your Leads Through Blogs with Mike Foti

Episode 71

44:47

7January

Book Recommendations for 2020

[Growth Series] Spencer’s Top Book Recommendations for 2020

Episode 70

31:13

31December

Episode 69 The History of Design-Build w David Supple

The History of Design-Build with David Supple

Episode 69

36:33

24December

State of Marketing for Construction 2020

State of Marketing for Construction

Episode 68

16:18

17December

mental health in construction

Increasing Mental Health Awareness in the Construction Industry

Episode 67

33:36

10December

[Growth Series] Turning Analytics into Revenue

[Growth Series] Turning Analytics into Revenue

Episode 66

20:45

3December

end of year tax and financial planning

End of Year Tax & Financial Planning for Construction Businesses with Patrick Camuso

Episode 65

44:13

26November

How to Build Your Future Marketing & Sales Pipeline

[Growth Series] How to Build Your Future Marketing & Sales Pipeline

Episode 64

12:48

19November

How Community Events Drive New Home Sales

How Eastbrook Homes Uses Community Events to Drive Sales

Episode 63

1:07:05

12November

[Growth Series] How the Trade War Is Affecting the Construction Industry with Taylor Rennick

How the Trade War Is Affecting the Construction Industry with Taylor Rennick

Episode 62

17:12

4November

Builder Funnel Radio Episode 61

Construction Is A Not for Profit Industry with David Gerstel

Episode 61

51:41

29October

Episode 60 Sell More Homes & Remodeling Projects with Professional Photos

[Growth Series] Book More Business with Professional Photos

Episode 60

13:38

22October

Builder Funnel Radio Episode 59

Company Culture, Technology, and Personal Branding with Chris Hartley

Episode 59

1:04:42

15October

Builder Funnel Radio Episode 58 Marketing vs. Branding

[Growth Series] Branding vs. Marketing

Episode 58

24:55

7October

Builder Funnel Radio Episode 57

The Future of Green Architecture with Eric Freed

Episode 57

47:59

1October

Builder Funnel Radio Episode 56

[Growth Series] Habit Momentum

Episode 56

17:55

26September

ep55-podcast-512x512-op2

Small and Mighty with Rob Baugher

Episode 55

50:49

17September

Builder Funnel Radio Episode 54

[Growth Series] Always Be Learning

Episode 54

22:28

9September

Builder Funnel Radio Episode 53

Achieving Rapid Growth for Your Construction Business with Matthew Pollard

Episode 53

52:10

3September

Builder Funnel Radio Episode 52

[Growth Series] Blogging, Content, and the Importance of Inbound

Episode 52

21:18

28August

Episode 51 Builder Funnel Radio

The 7 Pillars of Business with Darnyelle Harmon

Episode 51

49:18

20August

Builder Funnel Radio: Episode 50

Double Your Lead Conversion Rate [Growth Series Launch]

Episode 50

19:43

6August

How to Grow a Design Firm Company

How to Grow & Sell Design Firm Companies with Fares Elsabbagh

Episode 49

40:02

23July

ep48-podcast-512x512-op1

Recession-Proof Your Remodeling Business with David Lupberger

Episode 48

54:00

9July

Builder Funnel Radio Episode 47

Overcoming Challenges with Spencer Padgett

Episode 47

44:34

26June

Episode 46

How Free Quotes are Hurting Your Business with Duayne Pearce

Episode 46

45:40

10June

Builder Funnel Radio Episode 45

Retain Great Employees and Build Company Culture with Josh Munns

Episode 45

37:57

29May

Grow Your Construction Company with Adam Sand

Grow Your Construction Company with Facebook Ads featuring Adam Sand

Episode 44

55:34

14May

Builder Funnel Radio Episode 43

The Customer Experience Funnel with Kimberly Mackey

Episode 43

36:05

1May

ep42-podcast-512x512-op2

Improve Home Sales with John Palumbo

Episode 42

44:30

17April

Remove Chaos from Your Construction Business

Remove Chaos from Your Construction Business with Todd Dawalt

Episode 41

46:12

4April

Builder Funnel Radio: Episode 40

Nurturing Home Builder Leads via Online Sales with Jen Barkan

Episode 40

37:15

21March

ep39-podcast-512x512-op2

Lean Operations for Construction with Joe Stoddard

Episode 39

51:56

6March

ep38-podcast-512x512-op1

Making Profit A Habit with Shawn Van Dyke

Episode 38

45:29

19February

ep37-podcast-512x512-op2

Mastering Home Builder Customer Service with Carol Smith

Episode 37

28:18

5February

Josh Kelly Episode 36

Achieving Massive Business Growth with Josh Kelly

Episode 36

43:55

22January

ep35-podcast-512x512-op2

Getting Traffic to Your Contractor Website

Episode 35

49:24

8January

Bobby Darnell

Why Your Construction Business Needs a CRM

Episode 34

34:04

26December

ethan-buete-bomb-bomb

The What and Why Behind Builder Funnel Radio plus Marketing and Life Hacks

Episode 33

46:07

11December

Episode32_Michael

Estimating for Remodelers

Episode 32

39:16

27November

Episode31_Spencer

Social Media Decoded with Spencer Powell

Episode 31

15:18

14November

Episode30_MarkRaffan

The Art of Negotiation with Mark Raffan

Episode 30

35:21

31October

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New Home Sales Management with Kathy Tucker

Episode 29

38:16
All Podcast Episodes

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Our clients have seen steady growth since switching to a marketing agency that solely works with homebuilders and remodelers. We know your business, we know your lingo, and we know how to attract customers. 

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